The National Senior Games Association, the governing organization for the largest multi-sport event in the world for adults over age 50, has announced a new six-year sponsorship agreement with Humana.
“NSGA is proud to call Humana a partner as we enhance our efforts to promote senior health and wellness across America,” said NSGA CEO Mike Sophia. “At the 2013 National Senior Games and beyond, Humana will offer thoughtful and exciting initiatives that will help provide our members with resources and tools to lead healthier lives.”
Humana’s Well-being Tour will be integrated into NSGA events, offering athletes and participants interactive tools that provide a fresh perspective on healthy living. The Well-being Tour offerings include biometric screening stations with personalized results, hydration stations with stationary bike activities and an Xbox Kinect station featuring the “Your Shape: Fitness Evolved 2012” interactive game.
“We’re delighted to extend Humana’s relationship with the National Senior Games,” said Alan Wheatley, President of Humana’s Medicare organization. “As we work across Humana to help people achieve lifelong well-being, it makes perfect sense for us to align with an organization like NSGA. The more we can encourage people to stay active and have fun in the process, the better.”